Understanding Campaigns

Overview

Campaigns in Humanitru help you organize, track, and measure Actions. This guide introduces campaign types and how to leverage them for your fundraising strategy.

Part 1: What Are Campaigns?

A campaign in Humanitru is a label to an Action. Campaigns enable you to:

Track donations and pledges for specific initiatives
Monitor progress toward fundraising goals
Generate reports on campaigns
Manage multiple parallel fundraising efforts

Part 2: Campaign Setup and Configuration

When creating a campaign, you'll define:

Campaign Group
Campaign Name

Pro Tips

Create campaigns for all significant fundraising initiatives, not just major capital campaigns.
Name campaigns clearly to distinguish them from one another (e.g., "2026 Annual Fund", "Building Expansion Capital Campaign").